The Absa Cape Epic has generated close to R11 billion for the Western Cape economy over the past 20 years, underscoring the significant economic impact of one of the world’s premier mountain bike stage races as it celebrates two decades of partnership with title sponsor Absa.
Since its inception, the eight-day international race has grown into a major global sporting event that attracts riders, support teams and spectators from around the world. The influx of participants and visitors has provided a consistent boost to tourism, hospitality and local businesses across the province, while also supporting job creation in host communities along the race route.
To mark the milestone anniversary, Absa has partnered with the David Tlale Academy through its Training, Skills and Entrepreneurship Development Programme. Emerging design students were tasked with creating a commemorative backpack for riders finishing the race. Designers Lindiwe Rorwana and Thato Bookhelane were named winners of the challenge and each received R10,000 in prize money for their design.
The initiative forms part of a broader programme aimed at equipping 100 unemployed young people with skills in South Africa’s fashion, clothing and textile sector. The collaboration focuses on building technical expertise, encouraging entrepreneurship and strengthening local manufacturing capacity within the creative economy.
As part of the anniversary celebrations, Absa is also supporting a fundraising initiative for Qhubeka that encourages riders and spectators to participate in a cycling challenge at the race villages during the Prologue and Grand Finale.
The 2026 edition of the Absa Cape Epic runs from 15 to 22 March, once again bringing international attention to the Western Cape while highlighting the role of sport in driving economic growth and community development.
